NAGINO

NAGINO™ Collection – Nagino in Japanese evokes calmness, stillness, and the shoreline, symbolizing serenity and self-acceptance. Designed by women for women, the collection promotes body confidence and mindful movement. I led the color palette, developed the branding and tongue graphic/logo design inspired by the Nagino story, and designed the women’s sneaker pack for ASICS Sportstyle—creating a cohesive visual identity that embodies the collection’s ethos. #calm #mentalhealth #confidence